Message Development

Message Development

Strategic message development is crucial whether you are crafting a presentation, a press event, an internal communication, or a social media post. In an interactive workshop, you will work with The Communication Center’s expert coaches to create new messages or update existing ones.  We use audience analysis, brainstorming, and facilitated discussions to craft powerful, quotable messages that embody your goals and objectives.

TOPICS COVERED

Defining your key messages

Analyzing your audience

Crafting clear and concise wording

Generating buy-in

In the session you will develop, test, and fine-tune messages that will serve and enhance your organization. Message development is useful for any organization that seeks to take complex information and distill it into more concise messages, any organization that wishes to refresh the rhetoric used to describe their work, or any organization dealing with a challenging issue requiring crystal clear messaging. Let's work together to craft powerful messages that motivate and inspire.