“The Communication Center’s Strategic Communication Team has been invaluable in analyzing, strategizing and managing the issues to position our organization more positively in our community. From their reputation assessment to message development to a strategic communication plan, their work has left a lasting impression on Heartland Health.”

Sheri Spader, Chairman,
Board of Directors,
Heartland Health

STRATEGIC COMMUNICATION

The Communication Center’s^® Strategic Communication Team (SCT) can help you create successful strategic communication programs, for short term or long term projects. We offer immediate value and expert advice to develop an integrated and proactive approach to communicating with your audiences to achieve your organization’s strategic goals.

The SCT consists of highly-qualified communication professionals and consultants dedicated to working with clients on special communication projects and issues. Our team is ready to assist you with:

Communication Audits: We perform an objective evaluation of your organization’s strategic communication capabilities, resources allocation, planning methods, as well as communication materials and practices. We also provide recommendations to improve your internal and external communications.

Reputation Assessment: Our experts conduct surveys or personal interviews to determine how your organization, and its communication vehicles and methods, are viewed by your primary audiences. This assessment, together with recommendations for improvements, serves as a baseline tool to measure your future progress.

Stakeholder Analysis and Message Development: We help you analyze and assess the unique characteristics of your target audiences to connect key messages to their needs and concerns. We’ll help you develop clear, concise and memorable messages and tailored talking points that resonate with different segments.

Strategic Communication Planning: We provide counsel on the development and execution of your strategic communication plans fashioned to reflect the organization’s business goals and objectives. We’ll help you identify; goals and objectives, target audiences, communication strategies and tactics plus the means to evaluate success.

Crisis Communication Planning: The Communication Center assist you in team-oriented crisis planning to anticipate and manage the possibility of a communication crisis. We will help you identify potential issues and risks, identify target audiences and prepare a crisis communication plan. We will then stand by you in times of crisis offering our professional in-the-moment counsel.

For pricing and information: contact us or call us at 202-463-0505.